Strategy:

Starting point: a market entry strategy. We can draw up a marketing and sales strategy with recommendations on:

• suitable positioning and strategy;
• efficient selection of target destinations;
• attractive product structure and presentation;
• market-compatible pricing;
• suitable selection of sales channels/system;
• sensible combination of communication tools;

naturally based on

• extensive market research;
• precise analysis of strengths and weaknesses;
• professional benchmarking.

Action:

Representing your company in the German-speaking region includes:

• professional representation of destinations and related service providers;
• modern office infrastructure
  (postal address, tel., email etc.);
• attractive business communication incl. business cards/headed paper;
• active development and expansion of the outbound business through the use of the following instruments: sales, public relations, direct marketing, sales promotion, events, advertising/media
• service-oriented information/ support for key accounts and consumers (tel., post, email, fax);
• efficient storage/dispatch of materials;
• conscientious provision of ancillary office services: translations, accounting, budget
management etc.